Cambridge picks “parasocial” as word of the year: What it reveals about students’ learning and career choices

Parasocial language has quietly reshaped how today’s youth think, learn, and plan their futures. What began as one-sided admiration has evolved into emotional outsourcing, where influencers and AI systems function as mentors, motivators, and confidants. This shift alters classroom engagement, blurs career expectations, and challenges students to distinguish digital intimacy from genuine connection.

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