The age of the double grind: Why students of 2020s are choosing side hustles twice as much as their 1980s predecessors

Students of the 2020s are redefining work, with side hustles becoming nearly twice as common as among their 1980s counterparts. Driven by creativity, digital opportunity, and economic necessity, these ventures blur the lines between learning and earning. Beyond income, they shape professional identity, teaching entrepreneurial skills, adaptability, and initiative, while offering freedom from traditional career constraints.

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